Home Business The Weather Network – Canada could be at an EV tipping point, Google data shows

The Weather Network – Canada could be at an EV tipping point, Google data shows

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Interest in electric vehicles (EVs) is growing nationwide and shows no signs of slowing down, according to the latest survey of the automotive industry by Google Canada.

“EVs are no longer a new trend, but an established customer need with accumulated demand,” Al-Karim Awadia, head of automotive industry for Google Canada, said in an interview with The Weather Network.

“Electric vehicle sales are still low in Canada, but new vehicle launches and federal and provincial incentives are starting to drive demand and consideration,” Awadia explained.

Studies increasingly show that the electrification of the transport sector will play an important role in reducing emissions both domestically and globally.of International Energy Agency The (IEA) says transport is the most dependent of any sector on fossil fuels and despite progress in the clean automotive sector, global carbon dioxide emissions from transport will increase by 8% in 2021. says.


Electric vehicle charging. (CHUTTERSNAP/Unsplash)

Supporting the transition to EVs is Canada’s 2030 emission reduction planIt signals the intention to develop a regulated sales obligation so that 20% of all new passenger cars sold in Canada will have net zero emissions by 2026 and 100% by 2035. .

Google’s data suggests that Canada is on track for a smooth transition and may be at an EV “tipping point” where EV adoption is growing exponentially.

This turning point theory bloomberg analysis It states that EV ownership will become the norm once EVs exceed 5% of a country’s market share. This trend has been observed in 18 countries, including Norway and South Korea, and is expected in several others, including the United States.

“Canada has crossed that tipping point. It was 8% in the first half of this year. So according to Bloomberg and their data, EV sales are moving us from niche to mainstream,” Awadia said. I’m here.

“At Google, we often look at search as an early indicator of customer demand. Looking at search in the data, we see interest in EVs growing rapidly.”

See below: Halifax tests autonomous electric vehicles

The environmental impact of owning an EV was found to be the top motivator for Canadian car consumers. Federal and state government incentives also play an important role.

Quebec, Ontario and British Columbia are the three provinces with the highest interest in EVs, which correlates with subsidies for new purchases or leases.

When Ontario ended provincial subsidies in 2018, EV registrations declined, but registrations recovered once federal subsidies were introduced. Alternatively, BC offers up to $4,000. rebate Up to $5,000 federal rebate, plus for EV.

“Consistent provincial subsidies in British Columbia and Quebec have contributed to a larger share of EV sales, with approximately 16% of sales in British Columbia going to EV vehicles, compared to 6% in Ontario. ,” said Awadia.

Overall EV sales in Canada are relatively low, but are expected to gain momentum with 27 new EV models due to launch in the next few years, in addition to the 34 EV models currently available. increase.

Canada also reiterated its intentions by signing at COP27. Acceleration to Zero (A2Z) Coalitionis a new initiative that brings together governments, automakers and NGOs to make all new car and van sales globally zero-emission by 2040.

“I don’t think there’s a better time to be a customer. And better for our country,” concluded Awadia.

Thumbnail image: An electric car being charged. (Andrew Roberts/Unsplash)

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