After a few barren years, major Hollywood studios are back in the game, creating a dozen or so Super Bowl movie-related commercials this year.
When the Kansas City Chiefs-Philadelphia Eagles showdown telecasts on FOX on February 12, studios are spending up to $7 million for a 30-second spot.
Some studios will release longer trailers ahead of the game, including cut-down versions during events. Others hit during the event itself and wait to see reactions over his next 24 hours as social media catches up to the spot.
Warner Bros. Pictures has spent a lot of money on the “Flash” movie spot, which will be the first footage in the film since the DC Fandom clip was released over a year ago.
Universal Pictures, of course, has a “Fast X” TV spot coming up next Friday after the extended trailer arrives. That being said, we have no plans to do one of the “Super Mario Bros. movies.”
Paramount Pictures has reportedly booked spots for Transformers: Rise of the Beast, Scream VI, and Dungeons and Dragons: Honor Ang Thieves. Sadly, there won’t be any new spots for the next Mission: Impossible.
Disney Pictures will premiere six new spots this year, including the premiere of “The Marvels,” the sequel to “Captain Marvel,” as well as new spots for “Indiana Jones and the Dial of Fate,” and “Guardians of the Galaxy.” I am very active in the above spots. roll. 3”, Pixar’s “Elemental”, live-action “The Little Mermaid”, and “Ant-Man & the Wasp Quantumanias”.
Sony Pictures is absent this year. Amazon, Netflix, Lionsgate, and others with potential spots for “Creed III” and “John Wick: Chapter 4” probably make the list.
sauce: deadline
